If you’re an entrepreneur or marketing professional, you’re no stranger to the Canadian Digital Adoption Program (CDAP). This $2,400 grant from the Canadian government is designed to help local businesses go digital, whether by adding e-commerce functionality to an existing website or creating a transactional site from scratch.<\/p>
Since its inception, the PCAN program has evolved on several fronts: from the application process to eligibility criteria.<\/p>
Initially, the program authorized funding for search engine optimization (SEO) activities, but only as a complement to a broader digital project. This rule posed a problem for companies that already had a solid online presence.<\/p>
The good news is that this restriction was lifted in October! You can now devote your entire $2,400 grant to SEO initiatives.<\/p>
To submit your application, here are the prerequisites:<\/p>